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Nov 2 2007, 9:49 PM EDT (current) HoangTung 1480 words added
Nov 2 2007, 9:48 PM EDT HoangTung

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VTV9 AND PUBLIK COMMUNICATIONS TO LAUNCH THE “ PRISM OF FASHION” & “ BEAUTY`S TYLES” TELEVISION PROGRAMS In this November, the “Prism of Fashion” and “ Beauty Styles” television programs will be officially broadcasted on VTV9 channel belonging to the Vietnam Television. These are two new television programs produced by the Vietnam Television co-operated with Publik Communications Company Limited. The “Prism of Fashion” will be broadcasted at 11am every Saturday while the “Beauty Styles” at 10am every Sunday. The Prism of Fashion is a diverse fashion program introducing suitable fashion collections for Vietnamese and updating trends of fashion in Vietnam and the world. Besides introducing fashion collections designed by famous designers or prestigious fashion companies in Vietnam and the world, the unique point of the program is that special topics providing advices to audiences in order to help them to hide their body`s weaknesses. For example, there is a topic about fashion for the fats. The topic will advise which kind of material the fats should wear (thin or thick fabric, shiny or not, soft, rinse or hard….), the level of length, horizontal or vertical stripe to make the fats look slimmer. Or topic for people who have oversized waist or small chest, long back, short legs…..These topics will use detail photos or images to illustrate what should or should not. Models for these topics will be not professional models whom body`s weaknesses suitable for the topics. Including the “Chatting with famous person” part, the Prism of Fashion is also an interesting program which audiences can have a chance to find out about the famous individuals who are appreciated to have a good sense of fashion. The guest can be a “star” of entertainment world such as models, singers, movie stars, artists or businesspersons, scientists, doctors, teachers….the guest will give his/her comment about the general fashion trend and also share with audiences their personal thoughts of fashion and their experience of the way to dress for success. The Prism of Fashion hosts a fashion design competition. With motivation of producing practical products which can be used in normal life, the competition topic will be “Proactive Fashion”. The competition aims to give young people a chance to prove their abilities of fashion design and win a scholarship to study about design of fashion. The Beauty` Styles is an useful information channel which women can find the way to take care their beauty and improve themselves. With 4 parts including Skin care, make up teaching and consulting, Hair style making and Advices of choosing costumes and accessories, the Beauty` Styles is the encyclopedia of beauty`s secrets for women. To attract audiences by practical consultancies and let the audiences gain good results and even to join the program, the Beauty` Styles will have some following new and unique points. Differing from other programs teaching make-up, the Beauty` Styles will not use professional models or person chosen by make-up specialists. Audiences can register to be model by calling the number 19001742 or sending messages to 8213 PCPÑ. Not only teaching audiences certain make-up styles and colors, the Beauty` Styles also contents special topics to guiding women to look after organs in women`s faces. For example, there is a week to teach about the eyebrow. How to choose the shape of eyebrow for each kind of faces(round, square, oval, long, ……), which tool to depict good eyebrow`shape, the way to depict eyebrow` shape to avoid slacking the eye` skin areas, using eyebrow pencil or color powder to draw eyebrow, which color of eyebrow pencil/color powder for each kind of skin, hair color….. Besides young target audiences, the Beauty` Styles focuses on women of the age over 40 whom faces appear sign of time. There are topics to consult using cosmetics for anti aging, hiding wrinkles at mouth and eye areas, using shadow to make faces look slimmer, using cosmetics with suitable color to make women look younger but charming and elegant. The Beauty` Styles will organize a make-up competition for all women from 16 – 50 years old. Women will register to make up on their own faces. Candidates can choose any make-up style and color which are presented in the program in a year. There are 3 awards and winners will be received valuable awards from organizers and sponsor. The Beauty` Styles uses new way of expression. It is reality show shot and recorded voice directly. With this new way, audiences will feel interesting. “Our first desire when participating in television industry is that producing interesting and attractive television programs to create a useful and high quality product of entertainment for audiences. Watching the Prism of Fashion and Beauty` Styles, audiences not only enjoy the programs and release their stress but also can join many activities raising by the programs such as registering to be model, drawing fashion design to win a hand phone monthly or a scholarship to study at the london Center for Fashion Studies, sending messages to vote for winners to win awards or participating the make-up competition…” said by Ms Pham Nguyen Tuyet Van, Managing Director of Publik Communications. The Director of Vietnam Television at HCMC, Mr lam Van Tu states “Being one of television channels in VTV systems, VTV9 is the national channel focusing on HCMC, Eastern South provinces and Northern areas of Mekong Delta. Cooperation with Publik Communications Company limited, a very new and young partner, we aim to flow a new wind into VTV9. With a hard-working and enthusiastic devotion of this group of people, we strongly believe that the Prism of Fashion and Beauty` Styles will be tasteful food of mind for audiences.” For more information, please contact : Ms Pham Nguyen Tuyet Van, Manging Director of Publik Communications, 7th floor, 63 Pham Ngoc Thach, ward 6, Dist 3, HCMC, Tel : +(84 8) 820 1214, Fax : +(84 8) 820 0846, hand phone : 0918 092 519, email : vanpham@publik.com.vn. Web : www.publik.com.vn Information about VTV9 VTV9 is a new channel of Vietnam Television Station, groud broadcasting, VTV9 has officially been broadcasted from 8th October 2007 at Ho Chi Minh City, covered all Eastern South provinces and Northern provinces of Hau River (Binh Duong, Dong Nai, Ba Ria-Vung Tau, Tay Ninh, Binh phuoc, long an, Tien Giang, Ben Tre…) with a duration 18 hours per day (from 6:00 am to 0:00 am) The main target of Vietnam Television Station is building VTV9 to become a national TV channel that could express significantly cultural character South area for audiences living in these areas to be able to see reality, close and usefulness from all programs of the Station. With an orientation of being an information gathering channel, VTV9 will have all programs such as news, political commentary, economic, commerce, securities, music, entertainment, game show , talk show, beauty consulting, travel, cuisine, Vietnamese movie, foreign movie… These programs are built following the aim which is softly, adding more lively details to suit with mental appreciation of Southern citizens. These programs will be reduced recording pictures at studio and talking images duration. Instead of it, outdoor and reality reportage will be inserted into the program to create excitement for audiences. For example, game show “Giai Dieu Bi An”, “Ngoi Sao Ca Nhac”aiming to the youth. Period daily musical live shows such as”Da Khuc”. “Go Cua Trai Tim” are songs that audiences love mostly.Talk show “Chuyen Dem Khuya” is a program that expresses audiences` confidence. Reality show “Chung Khoan Ao” helps viewers update the hottest news on exchanging floor…The program”Thay Thuoc Cua Ban” will be presented by humorous video clip to transfer curing directions. Outdoor recording duration of educated programs will be shot more than recording in studio, tending to “realism” in order to make the program more active for an easier see and understanding. Serving Southern audiences, VTV9 builds much more programs which are significantly cultural character of South area.”Mien Dat Phuong Nam” is a program which shows a special item of cultural life, cuisine … of people living at waterways region. Throughout this program, audiences will have a clear vision about how specific culture of Southern people differs from others on nation. The item” Ban Tin Thoi Tiet” is also produced for Southern area.Information will not be spread widely on the whole country, just focus on Souhthern provinces. Therefore, information is transffered deeply and focusing necessarily for people. Differing from other existing channels of VTV system, announcing team, dubbing and voice-over team are usually used by Northern voice. Yet particularly all programs on VTV9, announcing team, dubbing and voice-over team must use a standard Southern voice> This change is cancelling a spiritual barrier to help audiences see their images in all VTV9 programs For more information about VTV9, please contact Vietnam Television Station at Ho Chi Minh City, 7B Nguyen Thi Minh Khai St, Tel : +(84 8) 823 2452, Fax : +(84 8) 823 2452